When Summit County Mountain Retreats entered the property management business in Keystone in 2008 there were many naysayers. We were told it is impossible to run this type of business with such a low management fee. We were told that our marketing strategy was low end and would not produce revenue for owners.

I would like to give a real world example of exactly what we have done for a typical 3 bedroom unit on our program. We have had Lone Eagle 3042 on our rental program since July 2009. That is a mere 8 months. In that 8 months we have grossed this unit over $62,000 and the owner has made over $54,000. This unit was on another company’s rental program before. This company has the highest management fee of all the competition and they claim their fee is justified based on the great service and marketing they perform. Well…lets compare. In the previous 12 month period that this unit was on our competitor’s management program it grossed about $68,000. The owner netted about $30,000 after all fees and expenses.

Again just in case you missed my point. In 8 months we netted our client $54,000 and our competitor netted him $30,000 in 12 months. Which one sounds better to you? Let me also add that SCMR did this for our client during a major recession and during one of the worst snow seasons on record. Our competitor made its numbers during a good ski season and during good economic times.

Also, if our marketing is low end, then how is it that we are on track to gross our client even more than our competitor with all its great marketing? Sounds to me like our competitor really just does not have an answer to our value proposition and therefore can only resort to scare tactics.

One more thing, in order for our competitor to net an owner $54,000 they would have to gross the owner about $110,000. To our knowledge this has never happened with any 3 bedroom condos in Keystone.